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When it comes to purchasing a new iPhone, there’s no better place to buy than Apple. For all your questions about carrier support, payment options, and getting your new iPhone set up, we have all the answers you need.
- Jun 24, 2020.
- Nov 12, 2019.
- The 2019 16-inch MacBook Pro (9/10, WIRED Recommends) brought about a return to form for Apple. It's familiar in a good way and, more important, it ushered in a.
- Mar 25, 2019.
Aug 25, 2020.
Find a store
We’ll make sure it works with your carrier.
For sure. We can easily activate your new iPhone so you can keep your same number and rate plan, saving you a trip to the carrier’s store. A Specialist can even help you get connected via phone or chat. Show more Show less
Every iPhone you buy from us online or in an Apple Store is unlocked, with the exception of a few carrier financing options. With an unlocked iPhone, you’re free to go with the carrier of your choice. Show more Show less
You can easily stick with the carrier plan you have. If you’re looking to switch, stop by your nearest Apple Store or call 1-800-MY-APPLE. We can talk about what’s best for you. Show more Show less
Not necessarily. While many carriers have special offers for buying an iPhone, most of those promotions are also available in an Apple Store. Come in or call a Specialist and let us know what you’re looking for. There’s a good chance we can find an option that works for you. Show more Show less
Let’s talk payment options.
Definitely. You’ll get 3%* Daily Cash back on the purchase of your new iPhone and any accessories when you buy from Apple. Or if you’d rather pay for your iPhone monthly, just buy with Apple Card Monthly Installments and get interest-free payments and 3% Daily Cash, all up front.1 Show more Show less
You can get the newest iPhone for an unbelievable price when you buy from Apple and activate with AT&T, T‑Mobile/Sprint, or Verizon. Pay as low as $0/mo. over 30 mo. after trade‑in and AT&T bill credits,2 or pay as low as $11.95/mo. over 24 mo. after trade‑in and Verizon bill credits.3 Or get an additional $150 of trade‑in credit with T‑Mobile/Sprint.4 Show more Show less
Absolutely. We offer competitive trade‑in values that you can use to lower the cost of your new iPhone, or get back on a gift card.5 If your trade‑in doesn’t have any monetary value, we can recycle it for free. And if you have any old devices lying around, you can trade those in, too. Show more Show less
We have an option for that. With the iPhone Upgrade Program, you can get the latest iPhone every year with AppleCare+ coverage included.6 Interested? Just chat, call, or visit an Apple Store to learn more from a Specialist. Show more Show less
We’ll help get your new iPhone set up quickly.
You bet. Whether you buy online or in an Apple Store, it’s quick and easy to get your new iPhone set up the way you like. Whether you visit us in‑store or book an Online Personal Session, we’ll help you transfer your data, contacts, and photos, show you how to set up privacy and security features like Face ID or Touch ID, and more. Show more Show less
Is it hard to move everything over to my new iPhone?
Not at all. If you back up your data on your current iPhone to your computer or iCloud before you come in or before your Online Personal Session, we can move everything over in a snap. If you’re not able to back up beforehand, we can move all your data over using Quick Start when we set up your new iPhone. Show more Show less
Totally. We take privacy very seriously at Apple. What’s on your iPhone is your business. Getting your new device set up the way you like it is ours. If you trade in with us online, we’ll show you how to erase all the data from your iPhone before you send it in. And if you trade in at an Apple Store, we’ll erase all the data right then and there. Show more Show less
Your new iPhone comes with one year of hardware repair coverage and 90 days of tech support. With AppleCare+, you can extend that coverage and get up to two incidents of accidental damage coverage every 24 months. Or you can upgrade to AppleCare+ with Theft and Loss for an additional cost.7 Show more Show less
Which iPhone is right for you?
iPhone 12 Pro
Starting at $999
- 6.1” or 6.7”
Super Retina XDR display8 - 5G cellular9
- A14 Bionic chip
- Pro camera system
(Ultra Wide, Wide, Telephoto) - LiDAR Scanner for Night mode Portraits and next‑level AR
- Compatible with
MagSafe accessories
iPhone 12
Starting at $69910
- 5.4” or 6.1”
Super Retina XDR display8 - 5G cellular9
- A14 Bionic chip
- Advanced dual‑camera system
(Ultra Wide, Wide) - —
- Compatible with
MagSafe accessories
iPhone 11
Starting at $599
- 6.1”
Liquid Retina HD display8 - 4G LTE cellular9
- A13 Bionic chip
- Dual-camera system
(Ultra Wide, Wide) - —
- —
Starting at $399
- 4.7”
Retina HD display - 4G LTE cellular9
- A13 Bionic chip
- Single-camera system
(Wide) - —
- —
Need some help? Chat now, call 1-800-MY-APPLE, or find a store.
Discover even more when you’re ready.
After your new iPhone is set up just the way you like it, ask about our free Today at Apple sessions. Learn essential photo skills. Bring your videos to life in all-new ways. Or see how easy it is to create music.
Apple Card Monthly Installments.
Pay for your new iPad over 12 months, interest‑free with Apple Card. Learn more
New iPad Air
Powerful. Colorful.
Wonderful.
New iPad
Delightfully capable.
Surprisingly affordable.
iPad mini
Small in size.
Big on capability.
Find the right iPad for you.
iPad Pro
A12Z Bionic chip
Compatible with Magic Keyboard and Smart Keyboard Folio
New iPad Air
A14 Bionic chip
Compatible with Magic Keyboard and Smart Keyboard Folio
New iPad
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A12 Bionic chip
Compatible with Apple Pencil (1st generation)
iPad mini
A12 Bionic chip
Compatible with Apple Pencil (1st generation)
Apple Card
Monthly
Installments
Pay for your new iPad over 12 months, interest‑free with Apple Card.
Trade in your current iPad and get credit toward a new one.
With Apple Trade In, just give us your eligible iPad and get credit for a new one. It’s good for you and the planet.1
Fast, free, no‑contact delivery
And free returns. See checkout for delivery dates.
Learn morePersonalize it
Engrave your iPad with your name or a personal note — for free. Only at Apple.
Learn moreEducation at home
Create engaging learning experiences with Apple products, apps, and more.
Learn moreApple Pencil
Dream it up. Jot it down.
Keyboards for iPad
Keyboards that have you covered.
Accessories
Explore covers, cases, and more to help you get the most from your iPad.
Make them yours.
Personalize your AirPods with free engraving. Only at Apple.
iPadOS
New possibilities.
Only possible on iPad.
iCloud
The best place for all your photos, files, and more.
Get more out of your iPad
Coming this fallApple One
Bundle up to six Apple services.2 And enjoy more for less.
Apple TV Plus
Get 1 year of Apple TV+ free when you buy an iPad.
Apple Music
Over 70 million songs. 3 months on us.
Coming late 2020Apple Fitness Plus
A new fitness experience powered by Apple Watch.
Apple Arcade
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Get 3 months of Apple Arcade free
when you buy an iPad.
Upgrade to start your free trial.
Apple News Plus
Hundreds of magazines and
leading newspapers. One subscription.
Apple Card
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Get 3% Daily Cash back on purchases from
Apple when you use Apple Card.
Apple Gift Card
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For everything and everyone.